Louise Clements is responsible for all new media corporate communications at O2, part of Telefónica S.A., the world‚s second largest telecommunications company with 225,000 employees and 203 million customers worldwide.

Having joined O2 at its de-merger from BT in 2001, as part of O2‚s brand launch activity, Louise has established all corporate new media channels ˆ o2.com, Intranet, O2 TV, corporate films, online employee magazines, newsletters, pod and webcasting, discussion forums, email services and user-generated content. Louise continues to manage, resource and develop the strategy, content, brand and technical aspects of these, and other emerging online channels. 

Through-out the last 6 years, these channels have supported a number of major corporate campaigns, designed to transform the business, execute the brand promise and, deliver to customers, shareholders and to employees.

Most recently, Louise has managed the roll-out of the company's intraview service, a live and on-demand video-streaming technology - enabling 25,000 employees across Europe with access to high quality, compelling film and presentation materials.