Articles for Benedicte Guichard

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Benedicte Guichard

Senior Marketing Director, Cleeng

Benedicte Guichard is a senior marketing director at pay-per-view technology provider Cleeng, based in Amsterdam

Articles for Benedicte Guichard

How Price-Sensitive Are Cord-Cutters?

14 Jan 2016

Cord-cutters aren't ditching cable just to save money, and a look at the data reveals they'll pay top prices for premium content, whether that's live sports, business conferences, or education.