June 20, 2024

Blog

The Era of AVOD: Which Metrics Matter Most?

In the era of AVOD, Jeffrey Johnson, Senior Director, Supply and Demand at Verve Group, breaks down which types of metrics matter most, categorizing them by engagement, visibility, and performance.

The Quest for Greater Efficiency in Video Processing

Viewer demand for high-quality 4K video content has skyrocketed, and there is an expectation that 8K video will also surge in the coming years. However, with increased resolution comes much larger file sizes, which is challenging for media providers because of the increased storage and processing power needed. Naturally, media companies are seeking ways to process video more efficiently. Frank Schönberger of MainConcept explores how content providers and video services leverage technological developments in video compression and AI to improve efficiency at every stage of the broadcast workflow, from the point of capture to delivery to the end user.

Short Cuts

SMNYC 2024: United Cloud's Boban Kasalovic Talks End-to-End Streaming and Content Security

Streaming Media's Tim Siglin interviews United Cloud's Boban Kasalovic at Streaming Media NYC. Kasalovic discusses United Cloud's development of an end-to-end streaming solution and an anti-piracy platform called Gladiator. The platform uses machine learning and AI to analyze data and identify critical behavior that could lead to piracy. The company has also implemented Widevine CAS for its hybrid solution.

Industry News

Clearhaven Partners Acquires Zixi

Zixi executive management team invests alongside Clearhaven to capitalize on global market momentum for IP-based live video and to fuel innovation and expansion

Axinom Powers BeyondDutch’s Backend Modernization

Axinom, a specialist in modular video streaming backends, is enabling BeyondDutch, a niche streaming provider, to modernize its streaming infrastructure using Axinom Mosaic.