February 27, 2025

Featured News

Meta's David Ronca Talks Benchmarking and Deploying AV1 in the Android Ecosystem

The arc of AV1 codec adoption at large-scale content owners has been long and complex, as Meta Senior Media Software Engineer David Ronca (who also spent 12 years developing encoding solutions at Netflix) knows as well as anyone. In this interview with Jan Ozer of Streaming Media and Streaming Learning Center, Ronca discusses the integration of AV1 into the Android ecosystem, focusing on the challenges and solutions for mobile devices. 

Challenges and Opportunities in the CTV Ecosystem: Evan Shapiro in Conversation With Matthew Henick of The Trade Desk

Kicking off the latest Streaming Media Connect, media universe cartographer Evan Shapiro sat down for an in-depth discussion about the challenges and opportunities of the CTV ecosystem with Matthew Henick of The Trade Desk. They discussed the importance of fairness, transparency, and user-centric strategies in the ad-supported streaming landscape, and they highlighted the need for better ad personalization, efficient ad inventory management, and the alignment of incentives to enhance the overall user experience and support premium content creation.

Blog

Live Sports Is Driving Innovation in Ad-Tech

If 2024 was the year of live-streaming sports, Dave Dembowski of Operative writes that 2025 is the year of live-streaming ad innovation. With massive audiences that continue to steal from traditional TV, advertisers are looking for new opportunities to reach massive live audiences digitally. Media companies are working hard to offer the TV advertising experience of the future. That future will include new forms of targeting, interactivity, creative ad formats, and much more.

Industry News

MwareTV unveils Lightning 3.0 support for award-winning App Builder at Mobile World Congress

• Lightning 3.0 supports SmartTVs, Linux Set-top boxes, and browser-based devices, providing high performance apps on par with Android TV • It delivers ultra-responsive user interfaces for remote actions, smooth animations, and seamless page transitions

ThinkAnalytics Launches ThinkMediaAI: the First Unified AI Platform for Increased Viewer Engagement, Monetization and Advertising

ThinkAnalytics, the global leader in video content discovery and personalization, today launched ThinkMediaAI, the video industry’s first unified AI powered platform to encompass content monetization, contextual advertising, content curation and content b

World One TV Partners with FAST Channels TV to Launch World One TV, a New Ad-Supported Streaming Channel Showcasing diverse, culturally rich films, documentaries, and series that celebrate underrepresented voices and connect global audiences through power

World One TV, the creative force behind WorldOneTV.com (Subscription Streaming Service), is excited to announce its collaboration with FAST Channels TV to introduce their latest venture, a FAST (Free Ad-Supported Streaming TV) channel, to audiences worldw

Agile TV, United Teleports, and BNS Launch a More Profitable, Hassle-Free TV Service

A Fully Managed Solution That Maximizes Revenue for North American Operators While Combining Traditional Cable TV and OTT Apps in one Single Interface.